Intellectual Capital: Navigating in the New Business Landscape. Johan Roos, Goran Roos, Nicola Carlo Dragonetti, Leif Edvinsson. NYU Press.

Intellectual Capital: Navigating in the New Business Landscape Book Cover Intellectual Capital: Navigating in the New Business Landscape
Johan Roos, Goran Roos, Nicola Carlo Dragonetti, Leif Edvinsson
NYU Press
March 1, 1998

Successful companies rely on traditional factors of production for their survival. Yet the most important and sustainable sources of competitive advantage – knowledge, customer relations, supply-on-demand, micromanagement, and other forms of “intellectual capital” – often don’t even appear on many companies’ reporting systems. The results of this lack of attention to intellectual capital can be disastrous for companies and their stockholders.

Providing an organizational system that helps managers maximize the flow of intellectual capital in their companies, Intellectual Capital presents the insights gained by leading experts from the practice, research, and consulting side of business management. Starting with a definition of intellectual capital and its main components, the book offers a step-by-step “process model” to rooting out corporate inefficiency at all levels. Illustrated with vivid case studies, the book also covers the latest thinking and practices of the “second generation” of intellectual capital practices, from consolidating intellectual capital measures into a single “IC Index” to linking them with shareholder value creation systems.

Johan Roos is Professor of General Management and Strategy at International Institute for Management Development (IMD) in Lausanne, Switzerland. The author of more than ten books, including Managing Knowledge, Organizational Epistemology and Strategic Alliances, and numerous scholarly articles, he is a frequent conference presenter to corporations worldwide. Goran Roos is Chairman of Intellectual Capital Services (ICS), and Industrial Professor at the Norwegian School of Management. He serves as a board advisor to several international corporations. Nicola C. Dragonetti is a business consultant with ICS and a researcher on IC. Leif Edvinsson is Vice President and Corporate Director of IC and Scandia Future Centers in Sweden. A recognized pioneer in the area of IC, he is the co-author of Intellectual Capital: Realizing Your Company’s True Value by Finding Its Hidden Brainpower.