Competing in a Flat World: Building Enterprises for a Borderless World. Victor K. Fung, William K. Fung, Yoram (Jerry) Wind. Pearson Prentice Hall.

Competing in a Flat World: Building Enterprises for a Borderless World Book Cover Competing in a Flat World: Building Enterprises for a Borderless World
Victor K. Fung, William K. Fung, Yoram (Jerry) Wind
Pearson Prentice Hall
September 22, 2007

In the “flat world,” everything changes… above all, what it takes to run a winning company. Success is less about what the company can do itself and more about what it can connect to. Find out how it’s done, from the company that pioneered “flat world” success, Li & Fung, which produces more than $8 billion in garments and other goods for the world’s top brands and retailers – without owning a single factory.

Victor and William Fung and Jerry Wind, author of the best-selling The Power of Impossible Thinking, reveal how they’ve replaced “old-fashioned” infrastructure and huge employee bases with a fluid, ever-changing network that can design, manufacture, and deliver almost anything, anywhere. The key to success in this world is a set of principles for “network orchestration,” described for the first time in this book. They examined how these principles can be applied in manufacturing, services and other industries. They show how to build and orchestrate your own world-class global network.

  • Compete “network vs. network” – and win!
  • Create a “big-small” company that combines scale and agility
  • Forge loose-tight relationships with suppliers
  • Balance control with empowerment, stability with renewal
  • Manage the “bumps” in the flat world – from politics to terrorism

Dr. Victor K. Fung is Group Chairman of Li & Fung. He is Vice Chairman of the International Chamber of Commerce. He holds a Ph.D. from Harvard.

Dr. William K. Fung’s Group Managing Director of Li & Fung. He has chaired the Hong Kong General Chamber of Commerce and the Hong Kong Exporters’ Association. He holds an MBA from Harvard Business School.

Yoram (Jerry) Wind, The Lauder Professor and Professor of Marketing at the Wharton School, University of Pennsylvania, is an expert, consultant, and lecturer on global marketing and business strategy. His books include The Power of Impossible Thinking. He holds a Ph.D. from Stanford University.